Dev Weekly Newsletter

August 14th, 2026

Including a brief video presentation featuring:

A trophy with confetti coming out of it and the words simple site of the week weekly prize

Important Announcements of the Week:

➞ REMINDER ABOUT SITE IMAGE SELECTION: PRIORITIZING "PRODUCT" OVER "PROCESS"

This week, your Dev Leads want to emphasize an important reminder regarding successful image selection: high-quality, visually appealing, and relevant images are key to engaging users and driving leads for our clients! As you pick visuals for your builds, keep this rule of thumb in mind:


  • Highlight the result, not the process: Choose images that showcase a clean, pristine outcome.
  • KEEP VISUAL ASSETS APPEALING: On a pest control site, for instance, avoid bug close-ups that might turn users away. Go for clean, comfortable homes and smiling clients instead.


Please keep this tip in mind as you keep up the awesome work! Keep reading to see who the SOTW winner is this week!

*** If you need clarification or assistance with any of the above announcements, feel free to reach out to your Dev Leads. ***

Your Weekly Tip From a Dev Lead

Brandon

Smooth Slow Motion: Using After Effects

  1. Time Stretch: Right-click your footage layer, select Time > Time Stretch, and set the Stretch Factor to 200% to double its duration. (Make sure to mute your video)
  2. Frame Blending & Pixel Motion: Right-click the layer, go to Frame Blending, and select Pixel Motion to generate smooth optical-flow intermediate frames for high-framerate (30–60fps) footage.

Site of the Week Winner

Thanks So Much to All of Our Amazing Devs!

This Week's Honorable Mentions:


Congratulations to Melissa T. for:

Senza Salon and Med Spa

Congratulations to Lyle V. for:

Paul's Wood Flooring (REPLICATE)